Games Global is set to launch a new branded slot game featuring the image and likeness of boxing legend Floyd Mayweather. The company has already secured a partnership with Mayweather and plans to release the game globally by the end of 2024. This collaboration aims to deliver an immersive gaming experience, combining Mayweather’s persona with innovative mechanics and rewarding features.
Floyd Mayweather's likeness enters the world of Games Global slots
Casino players, regardless of their familiarity with Mayweather’s boxing career, can enjoy an engaging and dynamic gaming experience. The game will blend creative mechanics with a highly immersive theme. Games Global has been increasing its focus on introducing popular intellectual properties to the online gaming world. Earlier this year, the company partnered with WWE to bring branded slot games to market.
This new partnership with Mayweather further extends Games Global’s strategy of connecting with mainstream sports fans. Andy Booth, Games Global’s Chief Product Officer, expressed excitement about the project, describing it as a “knock-out” collaboration expected to resonate with diverse audiences.
Continuing the trend of sports-based slot games
James Williams, CEO of Mayweather Fitness Holdings, praised the collaboration, highlighting the opportunity to bring the energy of boxing to the iGaming world. The game will allow players to step into the ring virtually, offering them a champion-like experience. Games Global has also signed a deal with the UFC earlier this year to develop similar exclusive slot games.
